Key study one: Ohman et al. (1975)
Aim:
- To investigate Biological Preparedness linked to snake phobia (ophidiophobia)
- To investigate whether snake phobia be more easily conditioned than phobia for stimuli which pose no immediate threat e.g. houses, faces
Participants:
- 64 participants (38 female; 26 male, aged 20-30 years) from the University of Uppsala in Sweden
- All of the participants were Psychology students who comprised a self-selecting sample
- The participants were paid to take part in the experiment
Procedure:
- Each participant was wired up to a machine that measured skin conductance
- The participants were given a trial electric shock to determine the level which they found uncomfortable but not painful
- Participants were told that they would be viewing a series of images and that after some of the images they would receive a shock
- There were three conditions of the independent variable:
- Half of the participants received shocks after viewing images of snakes
- A quarter of the participants received shocks after viewing images of houses
- A quarter of the participants received shocks after viewing images of faces
- Each image was shown for 8 seconds
Results:
- Participants in the ‘snakes’ condition responded with 0.062 skin conductance but only 0.048 when they viewed the houses or the faces (after which they were not given a shock)
- Participants in the ‘snakes’ condition sweated more than participants in the other two conditions which is evidence of an increased physiological response (e.g. fear)
- Participants in the ‘houses’ and ‘faces’ conditions showed a lower skin conductance rate of 0.037
Conclusion:
- Viewing images of snakes in the presence of an electric shock may increase the fear response to snakes in general
- The results support Biological Preparedness as an explanation for phobias i.e. that humans may have evolved a mechanism to avoid dangerous stimuli such as snakes
- Participants should have shown similar levels of fear to all the stimuli as they were all paired with the shocks: the fact that, over time, the 'snakes’ condition still showed higher fear than the others suggests there is an underlying biological/evolutionary cause
Evaluation of Ohman et al. (1975)
Strengths
- This was a well-designed lab experiment using distinct, operationalised variables within a standardised procedure which means that it is replicable and can thus be checked for reliability
- The use of the biological measure of skin conductance is almost impossible to fake which reduces the possibility of demand characteristics influencing the findings
Weaknesses
- There are some issues with the ethical validity of this study: showing fear-inducing images and issuing electric shocks to participants brings with it real concerns for the participants’ psychological and physical wellbeing
- The researchers inferred that the higher skin conductance in the ‘snakes’ condition was due to viewing the snakes in the presence of a shock but the results could be due to other factors e.g. nervousness, anxiety about the procedure, rather than a fear of snakes
Exam Tip
Remember to always question the results of any piece of research and the conclusions drawn by the researcher(s): it is your job to use critical thinking to challenge these claims rather than simply accepting them as 100% valid: as the IB Learner Profile states, you are Inquirers and Thinkers.
Can measuring skin conductance provide evidence for Biological Preparedness?