Revenue & Revenue Streams
- Sales Revenue is the value of the units sold by a business over a period of time
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- E.g the revenue earned by Apple Music from sales of music downloads
- Sales revenue is a key business performance measure and must be calculated to identify profit
- Sales revenue is calculated using the formula
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- Sales revenue usually increases as the sales volume increases
- Sales revenue usually increases as the sales volume increases
- When a firm sells one product it is easy to calculate the sales revenue
- The more products a firm sells, the harder it is to calculate the sales revenue
- Computer systems make it easier to track sales revenue when multiple products are sold by the business
Worked example
Fotherhill Organics Limited sold 39,264 packs of its specialist compost to mail-order customers in 2022. The price per pack was £8.75. In addition, it sold 4,275 tonnes to gardening businesses for £123.95 per tonne.
Calculate Fotherhill Organics sales revenue for 2022? [3]
Step 1 - Calculate the sales revenue from sales to mail-order customers
39,264 x £8.75 = £343,560 [1 mark]
Step 2 - Calculate the sales revenue from sales to gardening businesses
4,280 x £123.95 = £530,506 [1 mark]
Step 3 - Add the two sales revenue figures together
£343,560 + £530,506 = £874,066 [1 mark]
Exam Tip
You may be required to calculate the average selling price using the sales revenue figure
In these instances you need to divide the sales revenue by the number of items sold
Revenue Streams
Some examples of revenue streams for businesses
- Revenue may also be generated from sources other than sales
- These sources are called revenue streams
An Explanation of Different Revenue Streams Businesses can Generate
Revenue Stream |
Explanation |
Example |
Dividends |
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Donations |
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Interest |
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Subscription fees |
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Merchandise |
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Sponsorship |
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Advertising Revenue |
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